The Zero Waste Bystander

This lifestyle blog, aimed at helping others reduce their carbon footprint, required regularly published, well-researched articles and a strong social media strategy

Seattle, Washington

Website: www.zerowastebystander.com

 
baby calf.jpg

content manager

summary

Researched, wrote, and optimized articles for an eco-conscious audience

Developed a link building strategy on high profile websites like ImperfectProduce.com to grow referral traffic to ZeroWasteBystander.com

Attracted guest bloggers from a wide range of backgrounds to diversify content and attract a larger following


loren.jpg

Social Media Manager

summary

Grew a strong following of readers by posting to Facebook, Pinterest, Instagram, and Tumblr

Nurtured an eco-conscious community by sharing content, surveys, and photos

Designed PSA graphics for topics too short for articles

Encouraged social media best practices with guest bloggers to ensure optimal user engagement, new followers, and traffic growth

 

- Social Media Graphics Designed by Helen Wurthmann -

Peruse Some Of Our Posts


IMG_3024.JPG

website designer

summary

Designed a WordPress website that could be easily customized to the business’s needs

Moved content from previous website on Blogger.com and verified that headings, formatting, and links were maintained

Created redirects from previous domain to maintain good Google standing