Things That Creep Around
This independent horror film needed a Community Manager to help them build a fan following online, attract investors, and advertise their short.
Kansas City, Missouri
social media manager
Amanda Abbott and Jerod Jackson, Co-Directors of Things That Creep Around, had big dreams for this film from the beginning. They knew that attracting feature-length producers takes more than a great proof of concept short; it takes audience demand. I built TTCA’s brand on Facebook, Instagram, Twitter, Tumblr, and YouTube to build a cult following around the film online.
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Collected and shared behind-the-scenes photos, stories, and testimonials on social media
Designed promotional graphics and taglines based on the movie’s script to encourage buzz around the project
Created a social media strategy for the TTCA team that heavily relied on video interviews and trailers for the film
Boosted important posts (i.e. the final cut of Things That Creep Around) to attain maximum reach while sticking to the film’s budget
Interacted with fans online by responding to social media comments, shares, and tags as the TTCA community manager
Peruse Our Posts
Watch Our Promotional YouTube Videos
Promotional Graphics Designed by Helen Wurthmann
web manager & Content Developer
Maintaining the film’s website provided a foundation for all marketing endeavors. I acted as head website manager and content developer for Things That Creep Around from its inception to the film’s debut.
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Monitored contact forms for interview, screening, and other promotional opportunities
Designed and added pages as the project developed
Created blog posts designed to grow TTCA’s fan base and attract qualified applicants to the project
- Behind-the-scenes Blogging -
In order to attract both fans of the short and other independent film makers, I created a blogging strategy that would depict how Things That Creep Around was made. This included:
Brainstorming topics
Organizing content calendars
Editing staff articles
Writing original blogs
Maintaining a consistent publication schedule
Straight from the Source
“Helen is helping build an audience for my short film, Things That Creep Around, and with her aid we hope to gather enough support to fund a feature film. This is no small feat, but with every update Helen implements – from blogs to videos to live-tweet events – we have seen our audience grow well beyond the family-and-friends threshold and begin taking root in a way I never could have achieved on my own. I look forward to hiring Helen for years to come for all my business endeavors.”
“Having Helen as a part of our marketing team was the best decision my team and I made. Her knowledge of social media marketing and ability to identify and market to our target audience was invaluable. She’s professional, honest, and fun to work with. She listened to the individual needs of my team and our project, and tailored a strategy just for us. I am so grateful to have someone like her on our journey. My team and I are excited to continue working together for years to come. ”